Bid Optimization by Multivariable Control in Display Advertising

06-06

Optimized Cost per Click in Taobao Display Advertising

05-29

Smart Pacing for Effective Online Ad Campaign Optimization

05-21

Budget Pacing for Targeted Online Advertisements at LinkedIn

05-21

Field-aware Calibration- A Simple and Empirically Strong Method for Reliable Probabilistic Predictions

05-08

A Deep Probabilistic Model for Customer Lifetime Value Prediction

04-26

Beyond Customer Lifetime Valuation: Measuring the Value of Acquisition and Retention for Subscription Services

03-18

Personalized Treatment Selection using Causal Heterogeneity

11-30

Large-Scale Data-Driven Airline Market Influence Maximization

08-21

Causal Models for Real Time Bidding with Repeated User Interactions

07-09